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  • The New “Big Apple”

    • August 21, 2012
    • Posted by: Ted Bullen
    • Category: Brand Revitalization, High-tech, Information Technology, Innovation, News, Stock Market
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    Yesterday, Apple Inc. became the most valuable company in history in terms of market capitalization at $623.52 billion, surpassing the record set by Microsoft in December of 1999. It is ironic that a company that was near bankruptcy when Steve Jobs rejoined the company in 1997, and which Michael Dell once told an audience that

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  • Technology Rivals Oil in Market Capitalization

    • April 30, 2011
    • Posted by: Ted Bullen
    • Category: High-tech, Innovation, News
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    Apple Computer, Inc. has continued its innovation-based revenue generating momentum, since replacing Microsoft as the most valuable technology company.  Apple reported net income of $5.99 billion for the first quarter of 2011.  Apple is now the second most valuable company, next to Exxon-Mobil Corp.  With rising fuel prices and significant oil-related profits, this is a

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