SECG
  • home
  • about us
    • about SECG’s founder
  • services
  • industries
  • papers
  • viewpoints
  • contact us
Site created by Real Media SLC
2017 © All rights reserved.
SECG
  • home
  • about us
    • about SECG’s founder
  • services
  • industries
  • papers
  • viewpoints
  • contact us
Homeviewpointsbrands
  • Disappearing Brands

    • June 26, 2012
    • Posted by: Ted Bullen
    • Category: Brand Revitalization, Innovation, Lifecycle Cost Management, News, Strategic Planning and Management
    No Comments

    Wall Street 24/7 is, again, predicting brands that will disappear this year. Their criteria are: – A rapid fall-off in sales and steep losses; – Disclosures by the parent of the brand that it might go out of business; – Rapidly rising costs that are extremely unlikely to be recouped through higher prices; – Companies

    read more
Recent Posts
  • Too Much Autonomy at HP is Costly
  • Will that be paper or plastic? Neither!
  • The New Price of Self Promotion in Social Media
  • Still the Apple of my “i”
  • The New “Big Apple”
Archives
Copyright © 2010-2017 Site designed by Real Media SLC. All rights reserved