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Microsoft versus Google: “It’s Déjà Vu All Over Again”
- March 31, 2011
- Posted by: Ted Bullen
- Category: Anti-trust, High-tech, News
No CommentsDisruptive innovation, as originally coined by Clayton Christensen, describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves ‘up market,’ eventually displacing established competitors. Google is a classic distruptor, helping, along with Apple Computer, usher in a whole new computing